1xBet is more than just a brand. It is a community of bright, energetic, and caring people who not only achieve success but also improve the world around them. From athletes and musicians to comedians and journalists, they are united by passion, determination, and belief in change.
1xBet People: those who inspire
Suo Chapele: paving the way for women in sports media
Suo Chapele is Nigeria’s first female sports commentator, a trailblazer, and an inspiration to thousands of young girls. At 1xCup 2024, her voice has become a symbol of change, highlighting the importance of women’s participation in sports.
“The 1xCup energy is incredible. You see real talent, passion, and dreams coming true. It’s more than just football – it’s a movement,” says Suo.
Bi Benard: laughter, sports and inspiration
Popular comedian Bi Benard doesn’t just entertain – he lives football. He creates a festive atmosphere, reminding us that sport is about joy, unity, and emotions.
“I love football and what 1xBet does. They support sport at the grassroots level, and that’s what’s important,” Bi notes.
Frodd: when sports become a lifestyle
Reality star Frodd sees football as more than just a game but a powerful force that unites people. At 1xCup, he became the link between sports and entertainment, proving that sport is a lifestyle, emotion, and inspiration.
“Football unites. It doesn’t matter if you’re a player or a fan – the emotions are the same. That’s why 1xBet creates such cool events,” Frodd said.
Mike Edwards: from the ring to the football pitch
Boxer and high jump champion Mike Edwards knows the value of discipline and motivation. At 1xCup, he saw how these qualities shape future champions.
“Sport is character. 1xCup gives young athletes the chance to grow, learn, and become better,” Mike says.
Davido: music, football, and big dreams
Afrobeat superstar Davido unites millions not only through his music but also through his love for sports. His partnership with 1xBet is about energy, passion, and unforgettable moments.
“Sports and music are at the heart of Nigeria. 1xBet brings people together by creating incredible experiences,” Davido says.
1xCUP 2024: a new milestone in amateur football
1xCUP 2024 has become a new milestone in amateur football, setting records in terms of participation and organization. The championship, organized by 1xBet in Lagos, attracted over 160 applications – twice as many as last year, and gathered 40 teams in the main draw. The prize pool increased fourfold, reaching 20,000,000 NGN, and 52 matches demonstrated intense competition until the final whistle. This year was especially significant, as two players received invitations to European clubs, confirming that 1xCUP is not just a tournament but a real springboard for future football stars.
The competition grows each year. We look forward to seeing what surprises 1xCUP 2025 will bring this summer.
Game-changing partnerships
1xBet supports Africa’s biggest tournaments through its partnership with CAF, as well as collaborates with world giants FC Barcelona, PSG, and Afrobeat superstar Davido. In 2024, the brand reached a new level, becoming a partner of FIBA, the International Basketball Federation.
In Nigeria, 1xBet actively collaborates with media personalities. One of the top events was the Madiba Updated 9.0 show, which featured stand-up comedian Madiba and was supported by 1xBet. A full house at the Best Western Homeville Hotel proved that sports and humor are the perfect combination.
1xBet is about community
In 2024, the brand actively interacted with its audience on social media, holding 105 contests on Instagram and Facebook pages with thousands of users taking part. 305 winners received valuable prizes, and a special New Year’s promo made dreams come true: one of the lucky participants received a laptop for studying in the IT field, and another – a smartphone for work.
Why do Nigerians choose 1xBet?
- 300% bonus for your first deposit of up to 600,000 NGN.
- Free match broadcasts are available in the app and on the website.
- WOW projects: promo winners received an iPhone 14 Pro, $3,000, and bonus points.
- The 1xBet app is among the top 5 downloads on Google Play in Nigeria.
Looking to the future: more than just betting
We look at the incredible journey the brand has taken with its ambassadors and clients. Their loyalty, charisma, and love for sport leave an indelible mark. The 1xBet team believes in building relationships that become friendships. Here, we create communities, celebrate talent, and shape the future of sports and entertainment.
